Link popularity
is placed into the category of off-site optimization
and refers to the ranking factors that are usually out of your
control. The most important off-site factor are the links to your
web site.
Links to your website do increase the ranking of your web site.
Web sites with high link popularity get much better search engine
rankings than web sites with low
link popularity. The
links however should support your category and should be in
search engines, its even better when that page where your link
is located has a ranking in Google or other popular search
engines.
On-site and off-site optimization
You'll get better results in search engine ranking if you combine
both on-site and off-site optimization. This means: the text of
web pages, getting the right keyword density and optimizing the
web page title, plus links from other web sites will supply your
web site with far better chances to achieve a good ranking than
if one of the two is neglected.
Link exchange
It is important that web sites link to you. You may place our
banner on your website and we will link back to you. This is
called link exchange. We are not recommending to participate
in link-farms or to use your web site for links that are not
related to your interests. It can also be that some out of place
links can actually damage your image on the web or hurt your
credibility, even worse: have you banned from the search engine's
index. So take care and don't link to link farms it will effect
your ranking for sure.
» Place a link to us
and we will link back to you.